Schwan's USA CUP

We can’t believe all the fun we had at the Schwan’s USA Cup a couple weekends back! Teams from around the world come together at the Schwan’s USA Cup International Youth Soccer Tournament each year. It’s one of the biggest soccer tournaments in the world and we were lucky to be able to perform at it.

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In total there were 150,00 people at Opening Ceremony. There were 1150 teams from 20 different countries and 20 states. This was the most diverse year yet. Some of the new countries to the tournament this year were Belgium, Trinidad, and Tobago.This was our fourth year providing the entertainment for the athletes and fans. Definitely the best year yet and if we do say ourselves!

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Our GenerationNOW lineup consisted of Anthony Kasper (Kasper) and Tyler Thoresen (DJ Crozzworkz) on the turntables. Our MC was Munya Tirivepi (Tonez). The fantastic breakdancers were Fanaka, Daniel & Lindsay. Eklipse Productions provided the LED Video wall and a big shout out to Flow Events for the amazing recap video.

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We believe music is truly a uniting force and loved spreading the tunes to so many people from so many different backgrounds! The relationships we’ve made with the hosts, athletes, and fans have been so heartwarming. Check out the video below for a recap of all the fun we had.